Back in August, I wrote a slightly cynical post in which I pondered the use of Twitter for publicising news from a research project. My plan was to find out more about the dark arts of Twitter and report back. At the time, the Institute had just under 200 followers. Three months later, we have 600 followers, way more re-tweets and significantly more hits on our website. How did this magic happen?
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Twitter tips: what I have learned about getting more followers
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